The Challenge
Swiss insurance companies were drowning in appointment scheduling chaos. Brokers juggled client meetings across spreadsheets, email chains, and phone calls—leading to double-bookings, missed appointments, and frustrated clients. The manual process of matching client requests with available brokers wasted hours of administrative time daily. Insurance managers needed visibility into broker calendars but had no centralized system to track who was meeting whom, when, or where. The existing workflow was a patchwork of disconnected tools that created more problems than they solved. The industry needed a purpose-built appointment management system designed specifically for insurance broker operations in the Swiss market—something intuitive enough that busy brokers would actually use it without requiring extensive training.
Our Role
We handled all UI/UX design and frontend development for the iMeet appointment management platform. We owned the complete user experience design across all workflows, built the entire React frontend application, and handled all API integration connecting the interface to backend scheduling services and calendar systems.
The Approach
Our strategy focused on eliminating friction at every step of the appointment workflow. The goal wasn't to replicate complex CRM systems—it was to create a focused tool that does one thing exceptionally well: managing appointments. We prioritized intuitive calendar interfaces, streamlined broker assignment workflows, and clear visual indicators of appointment status. Every interaction needed to feel faster than the manual alternative. The design philosophy: if scheduling an appointment through iMeet takes longer than a phone call, we failed.